Case: Potential customer base segmentation
Case: Sales potential of residential homes
Case: Brand Tracking in Telecom Industry
You want to know what the opportunities are in your business. Our job is to give you the knowledge for making the right decisions. This means giving you the facts and insights and the way to use it.
Topics you may have in mind
What are the opportunities for innovation?
Is this product or service I have in mind going to satisfy a market need?
Who are my potential customers, and where can they be found?
What competition is out there? Is it direct or indirect, local, national, or international?
How distinct is my product from what is being offered by the competition?
Can the product stand the test of changing trends or take advantage of it before it dies out?
Usage and Attitude
Areas for success
yourself with high potential target groups
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